Shweiki Media junto con Matt Coen de Second Street Promotions Lab para presentar cinco puntos de conversación que detallan cómo los concursos se pueden beneficiar de un anunciante.
Matt Coen de Second Street Promotions Lab presenta siete consejos para escribir las mejores preguntas de encuesta
Quizzes serve as a great way to drive traffic to websites because they are incredibly social and shareable, giving one the ability to reach either a broad or niche audience.
Advertisers want to see action. They want hot leads, foot traffic, sales, big email databases and–of course–lots of fans. They spend their marketing budget to achieve these goals and therefore they want a return of investment. The best way to accomplish these goals? That would be sponsoring contests, which serves as an investment with huge ROI potential! It all comes down to making the advertiser realize that.
Promotions provide the perfect opportunity for advertisers to survey their audience, since the chance to win a valuable prize incentivizes people to answer the questions.
All kinds of print publications can find success with readers’ choice ballots: an alt weekly drove $170,000 revenue with an online ballot and two small-market papers increased… View Post
For those looking for an effective way to drive traffic to their website, quizzes serve as a unique solution with the added bonus of… View Post
El medio digital es la plataforma definitiva para promociones, y cuando este medio se fusiona con el poder de la imprenta, la compañía de uno… View Post
In 2008, online promotion exploded onto the map, pulling in over $12 billion in revenue. Currently, numbers are reaching $40 billion in 2014 and are… View Post
Here Matt Coen of Second Street Promotions Lab explains how to do a proper needs assessment… In order to conduct an effective needs assessment… View Post
Matt Coen of Second Street Promotions Lab explains how media companies can take advantage of the popularity of online quizzes… These days, nearly everyone has… View Post
Here Matt Coen of Second Street Promotions Lab presents a case study on a reader’s choice poll from the Denton Record-Chronicle that managed to drive customers for… View Post